IT&CM Asia and CTW Asia-Pacific will introduce new initiatives to boost networking among buyers and exhibitors in this year’s edition, scheduled to be held from September 22-24 at the Centara Grand & Bangkok Convention Centre in Bangkok, Thailand.
Built on the basis of last year’s measures, which yielded more than 80 per cent satisfaction among delegates, new initiatives include a thematic knowledge festival with sessions helmed by industry trendsetters – held on September 22 and open to all delegates – as well as a buyer procurement showcase on both days.
Another debut is the invitation-only Global CVB Leaders Dialogue. Scheduled for September 22, the event aims to facilitate C-level discussions among destination leaders to enhance knowledge exchange, information sharing and collaboration.
Teambuilding specialist Asia Ability has also been roped in to create a real-life exhibition game board that invites delegates to earn points by accomplishing tasks at various stops, driving traffic to participating booths.
Exhibitors can choose to participate at no additional cost, and sponsorship of prizes for players with qualifying and top scores are welcome.
Asia Ability will also take over the popular “Say Hi to Everyone” ice breaker on September 22, where attendees will be given the opportunity to get to know each other better before the exhibition begins.
Well-received initiatives that debuted last year will also make a return. These include brand showcase presentations, exhibition walkabouts hosted by destinations and suppliers, as well as meet-the-corporates.
Under the new Allied Preferred-Buyers Partners programme, exhibitors who wish to leave an impression on their preferred buyers can invite them to enjoy full hosting benefits on IT&CM Asia and CTW Asia-Pacific, subject to terms and conditions.
Buyers who confirm their participation by end-April will enjoy a 20 per cent discount off registration fees and stand a chance to be featured in the double-billed events’ publicity materials.
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