The Malaysia Convention & Exhibition Bureau and the Kuala Lumpur Convention Centre will be co-organising a three-day virtual IAPCO (International Association of Professional Congress Organisers) Edge Seminar from August 25-27, 2021.
The programme will be a mix of lectures and practical workshops, and feature international business events industry leaders who will share real-life experiences and case studies. A wide range of topics will be discussed, such as current trends and state of the industry, conference marketing in a changing world, successful project management, finance and budgeting and much more.
It is directed at helping Malaysia’s meetings and events professionals to advance their knowledge and develop more skills to help bring more international events to Malaysia.
Martin Boyle, CEO of IAPCO shared: “(This seminar) is a truly unique collaborative initiative applying a multi-level approach to understanding the needs in the marketplace and designing a long-term programme that builds upon existing knowledge and skillsets while developing enhanced learning and new skills all of which will provide Malaysia with a competitive advantage moving forward.”
The IAPCO EDGE Seminar is the latest initiative in the tri-partite collaboration between MyCEB, the Centre and IAPCO. This follows the IAPCO Continued Professional Development programme, as part of Malaysia Business Events Week in August 2020 and the launch of the unique online education platform, IAPCO WebEDGE in May 2020.