Visit Maldives held its first dedicated business events roadshow in the UK on November 3, 2021, as part of the destination’s global Redefining MICE campaign.
During the roadshow, Visit Maldives provided the latest destination information and travel guidelines to both the trade, and tourists, who visited, marketing the destination as a safe haven due to the naturally social-distanced geography and the stringent safety measures in place.
Various opportunities for businesess to conduct business events in the Maldives were also highlighted, as well as the unique experiences available for visitors from this segment.
There were also 20 industry partners from the Maldives present at the roadshow, who were afforded a chance to meet with 50 travel agencies in attendance.