Business Events Perth (BE Perth) has confirmed five new business events worth over A$13.2 million (US$9.5 million), due to a boost in funding it received through the Government of Western Australia’s (WA) Reconnect WA package and its Keynote Speaker funding incentive.
The A$185 million Reconnect WA package included a A$15 million funding boost for BE Perth to assist the organisation in attracting lucrative business events to WA.
Since being awarded that boost in funding, BE Perth has confirmed four large-scale medical conferences that are set to see over 2,750 medical specialists travel to WA between 2022 and 2025, adding upwards of A$7.7 million to the local economy.
Additionally, BE Perth’s Keynote Speaker Incentive, which sponsors the attendance of high-profile keynote speakers in other destinations on the provision the conference then come to WA within three years, has led to the confirmation of a 1,600-delegate education conference for Perth in 2025, which is set to generate upwards of A$5.5 million in economic returns.
Since July 2020, Business Events Perth has secured 108 national and international events set to occur in WA from 2022 to 2029 representing A$107 million in economic impact for the State. BE Perth has also supported over 350 local events since August 2020.
BE Perth’s CEO Gareth Martin said the support of the WA Government through Tourism Western Australia and collaboration with the industry was pivotal in driving the strong positive results for business events in WA.
“The events that we have confirmed through the Reconnect WA funding and our Keynote Speaker Incentive were strategically targeted to align with the WA Government’s Diversify WA framework, which identifies health and medical life sciences and international education as two of the State’s key growth sectors,” Martin said.
