AIME 2024 records stronger transactions

The AIME Welcome Event was held at Grazeland, with more than 1,700 people in attendance

The Asia Pacific Incentives and Meetings Event (AIME) has reported more than A$330 million (US$215.2 million) in business traded between exhibitors and buyers this year – a 65 per cent increase on 2023.

This year’s edition was AIME’s largest in a decade, with more than 570 exhibitors, 595 hosted buyers, and 17,000 meetings occurring on the showfloor across two days. More than 4,000 people attended AIME 2024, including 70 media representatives from around the world, and more than 89,500 connections were made across the event.

The AIME Welcome Event was held at Grazeland, with more than 1,700 people in attendance

Further post-show analysis revealed almost one in two visitors were first-time attendees; more than 85 per cent of visitors met their objectives for attending AIME ; more than 90 per cent of exhibitors were likely to return next year; and more than 90 per cent of exhibitors and visitors were satisfied with their attendance at AIME. These statistics put AIME in the top 10 per cent of tradeshows around the world.

AIME 2024 was the third event delivered by event director Silke Calder and her team from Talk2 Media and Events, who manage the show on behalf of Melbourne Convention Bureau.

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