The 2019 International Dragon Award (IDA) Annual Congress will take place in Bangkok’s IMPACT Muang Thong Thani from August 10 to 13 this year, bringing 7,500 international delegates to the Thai capital and making it the largest ever Chinese convention to Thailand.
The event is expected to generate revenue of up to 640 million Baht (US$20.7 million).
Thailand Convention and Exhibition Bureau (TCEB) president Chiruit Isarangkun Na Ayuthaya said in a press statement: “TCEB is delighted to welcome the 2019 IDA Annual Congress to Thailand. We won this event in 2017, following an inspection trip to Thailand by IDA Committee. We then attended the 2018 event in Yunnan last year to extend an invitation to their delegates to attend the 2019 edition in Thailand.
“This highlights the importance of the Chinese market to TCEB and Thailand, and helps raise the profile of Thailand as a conference destination. Thailand has a record profile of hosting mega-size convention every year and the 2019 IDA Annual Congress will be a trademark of such scale event for the Kingdom, as well as reiterates the country’s readiness and ability to host large and important international MICE events.”
The IDA Annual Congress is held in conjunction with the Worldwide Chinese Life Insurance Congress biennially. Worldwide Chinese insurance and financial professionals and top management join in this annual meeting, which has become the signature event of the industry. It has firmly enabled the worldwide Chinese financial and issuance sector to compete with the usually-focus-on-English industry on the international stage.
Kai Tu, chairman of the 2019 IDA Annual Congress, stated: “After an extensive search, we are pleased to select Bangkok as the location for our annual IDA conference. This is the second time that the IDA conference will be taking place in Thailand, and we are grateful for TCEB’s continued support and collaboration in helping us to bring the conference to the lovely city of Bangkok.”
