The Bali tourism and medical society has seized the opportunity to launch its first International Medical Conference (IMC) on November 10-13, 2023, on the back of the 2023 International Association of Medical Regulatory Authorities (IAMRA) Conference on international medical regulation.
The IMARA conference will take place first in Merusaka Nusa Dua from November 6-9, 2023, and more than 600 delegates from around the world are expected to attend.
Taruna Ikrar, chair of the Indonesian Medical Council, explained: “The IAMRA conference is a prestigious regulatory event, and we saw the opportunity to create a sequence event, the IMC, with an expectation that the IAMRA delegates (would be able to) participate too.
“The IMC aims to support Bali’s aspiration of becoming a leading health tourism destination. It will also be an annual event, and help to bridge Bali’s thriving tourism industry and healthcare development.”
The IMC is slated to take place at a convention centre that is currently under construction in the new Sanur Special Economic Zone area. It is owned and organised by Bali Nusantara Sembilan Semesta, a collaboration between Bali Convention Management (Bacoma) and several medical experts like Taruna.
Taruna opined that the IMC would make history as a medical conference that not only discusses regulation, but medicine in general, noting that there were other medical conference dedicated to specific fields such as cardiology and pulmonary diseases.
With over 24 years of experience, he joins Park Regis Singapore from Oasia Hotel Novena and Oasia Hotel Downtown where he served as hotel manager for five years.
In her new role, she will oversee a wide range of duties at the hotel, including its MICE and wedding offerings.
Generative artificial intelligence (AI), its impact on event planning, and real-world applications were some of the topics discussed at The Future of Work: Impact of AI on the Workforce workshop held at the PCMA Labs in Hong Kong earlier this month.
One of the speakers, Prudential’s regional director of technology innovation, Andy Chun, walked the audience through the evolution of AI and the latest developments. He pointed out that AI and cloud storage has been growing rapidly over the past seven years, which gave rise to chatbots and ChatGPT.
Chun said: “ChatGPT can help us to write content, emails, do research, and can even design and plan things. But you would have to develop carefully-crafted prompts to guide the AI to produce the correct answers.”
He likened it to explaining work processes to an intern with no prior experience, and outlining information such as what is the objective, target audiences, and details on what to include.
However, he cautioned that ChatGPT is “not always accurate”, so it is advisable for users to “double check their sources of information”. Copyright is another issue that has not been settled. That is why users should never share confidential data, and opt out of data sharing.
Still, generative AI could be useful for business events planners, Chun noted. For instance, event planners can use generative AI to conduct market research on trending topics and find out what topics people are interested in now; run data analysis; design an event; create content; and even come up with a marketing campaign design.
Gevme’s vice president design, Johnathan Easton, also spoke about various AI practical applications to spark or amplify creativity, as well as build content quickly.
He said: “ChatGPT can also be used to write a blog post, event agenda, or even a legal review. It can even generate a summary after a virtual meeting.”
Moreover, generative AI can help to generate images, such as those by Midjourney, a generative AI programme and service created by San Francisco-based independent research lab Midjourney. Animations, videos, and music can also be generated through prompts.
As part of the workshop, the 40 attendees were also given early access to the recently-launched Project Spark by PCMA and Gevme, an AI tool aimed at helping planners jumpstart routine event design and planning tasks, content generation and marketing communications.