The 16th edition of Food and Hotel Malaysia (FHM), Malaysia’s trade-only food and hospitality exhibition, will return next week with a physical edition – the first in two years.
FHM will take place at the Kuala Lumpur Convention Centre (KLCC) from March 29 to April 1. Organised by Informa Markets Malaysia, the event will mark the first trade fair for the hospitality industry in 2022.
The four-day event will feature 200 participating brands and is expected to welcome over 8,000 attendees during the week. Some of the multinational and Malaysian brands showcasing their latest products, services and innovations include FrieslandCampina Professional, Pastry Pro, Bidfood Malaysia, Golden Pacific Victory, DKSH Malaysia, Unox (Asia) and Bestari Sales & Marketing.
The key themes of FHM 2022 will reflect the latest industry trends, such as plant-based food, food technology, industry 4.0 advancements, pastry innovations and sustainable packaging.
Event highlights include a Pastry Innovation Lab, which will feature live cooking showcases by top chefs from the Professional Culinaire Association every day. The chefs will use innovative techniques, ingredients, and state-of-the-art machinery to craft unique desserts, pastries and showpieces infused with Malaysian and Asian flavours. A total of 15 demonstration sessions and six tasting sessions will be held at the Pastry Innovation Lab over the four days.
FHM 2022 will also herald the return of Culinaire Malaysia. In this year’s culinary competition, up to 1,000 professionals will compete for glory in seven gastronomic categories – Cold Display, Patisserie, Artistic, Butchery Skills, Individual Hot Cooking, Team Challenge and F&B Skills. Members of the public can witness the culinary showdown by paying an admission fee of RM10 (US$2.40) per person.
A series of educational seminars will be held concurrently with the exhibition. The programme lineup includes a Wine Features series by Entwine Consultancy, as well as a Crafted@Culinaire series by AYS Wine & Sake Consultancy, both of which will provide insights into key emerging trends within the regional wine, beer and premium alcoholic beverages industry.