Thailand Convention and Exhibition Bureau (TCEB) has launched two new mobile applications, Smart BIZ Event and Smart BIZ Organizer, platforms which aim to connect Thailand with event organisers and event attendees globally.
The Smart BIZ Event app targets business events visitors by offering a one-touch registration system and comprehensive event information. Users can receive electronic copies of event materials, such as presentations, event calendars, indoor maps, brochures, and speaker information, by simply scanning QR codes.
The Smart BIZ Organizer also offers the QR-code scanning feature to help organisers efficiently check-in and search attendees. As well, the app provides real-time reports and analytics, allowing organisers to know how to improve their business events.
The apps are free to download atÂ http://contact.smartbizevent.com/.
With the new digital tools, Chiruit Isarangkun Na Ayuthaya, president of TCEB, said his organisation “aims to bring event planning and event organising in Thailand to the next level”.
He elaborated: “The objective to modernise the MICE industry is in line with the bureau’s vision to promote Thailand as a hub for MICE activities in the region. Meanwhile, TCEB expects that the latest applications will attract 10,000 downloads by next year.”